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Quality Audience
289.2K
Authentic Engagement
33K per post
Audience Quality Score
AQS is a 1 to 100 metric which combines audience quality (not number), engagement rate and it’s authenticity into one metric
93
of 100
Excellent
Audience
- Country
- City
Country
43%155.5K
Belgium
11%40.5K
Netherlands
6%22.5K
France
5%17.2K
Italy
4%13.1K
United Kingdom (UK)
City
35%127K
Brussels
5%16.4K
Amsterdam
4%14.2K
Paris
3%10.9K
Milan
3%9.9K
London
Audience Type
Real People
78.4%
284.3K
Influencers
1.3%
4.9K
Mass followers
6.7%
24.3K
Suspicious Accounts
13.6%
49.3K
- Age & Gender
- Ethnicity
- Language
Age & Gender
Male 25%
Female 75%
Adults 78%
13-17
18-24
25-34
35-44
45-54
55-64
65+
Ethnicity
African
Asian
Caucasian (white)
Hispanic
Indian
Arabian
Language
Dutch
English
French
Other
Estimated Reach
What’s that
25K — 150K
Audience Reachability
What’s that
Very Good
93.3% of audience have less than 1,500 followings, similar accounts have 85.4% on average
Audience Authenticity
What’s that
Good
79.7% of audience look authentic, similar accounts have 68% of authentic audience on average
Audience Interests
What’s that
@hannecarry__ audience is interested in:
-
80%Cinema & Actors/actresses
-
75%Shows
-
71%Family
-
68%Music
-
67%Art/Artists
-
67%Humor & Fun & Happiness
-
67%Lifestyle
-
58%Adult content
-
54%Kids & Toys
-
53%Racing Sports
-
48%Fashion
-
48%Modeling
-
43%Machinery & Technologies
-
42%Sweets & Bakery
-
41%Sports with a ball
-
41%Winter sports
-
40%Science
-
40%Literature & Journalism
-
39%Beauty
-
39%Animals
-
39%Travel
-
31%Food & Cooking
-
29%Clothing & Outfits
-
26%Photography
-
26%Fitness & Gym
-
26%Shopping & Retail
-
26%Finance & Economics
-
23%Health & Medicine
-
23%Extreme Sports & Outdoor activity
-
21%Accessories & Jewellery
new
Audience Brand Affinity
What’s that
Audience Yearly Household Income
What’s that
-
13.29%$0K—5K
-
7.15%$5K—10K
-
13.42%$10K—25K
-
21.25%$25K—50K
-
15.93%$50K—75K
-
10.76%$75K—100K
-
11.31%$100K—150K
-
4.36%$150K—200K
-
2.53%$200K+
NEW
Audience Education Level
What’s that
-
0.67%No education
-
0.03%Incomplete primary
-
3.53%Primary
-
17.2%Lower secondary
-
43.05%Upper secondary
-
35.62%Post secondary
NEW
Audience Marital Status
What’s that
-
64.91%Single
-
30.57%Married
-
0.54%Widowed
-
3.97%Divorced
Notable Followers
What’s that
Growth
Yearly growth
29.6% Good
@hannecarry__ grew by 82.6K followers in the last year. Accounts of similar size have a growth rate 34.9% per year
Follower growth
Organic
No abnormal growths or negative trends detected on followers graphs.
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Following dynamics
Organic
No "incentivized following" patterns detected on following graph.
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Mentioned By
What’s that
See in-depth analysis of all mentions of this account with Competitor analysis tool
Engagement
Compared to average values for similar accounts (by number of followers)
Avg Likes
41.3K
Avg Comments
234
Engagement Rate
What’s that
11.41% Excellent
11.41% of audience like or comment the content, similar accounts receive 1.07% engagements
ER
17.92 – 19.55
16.29 – 17.92
14.66 – 16.29
13.03 – 14.66
11.4 – 13.03
9.77 – 11.4
8.15 – 9.77
6.52 – 8.15
4.89 – 6.52
3.26 – 4.89
1.63 – 3.26
0 – 1.63
0
50K
100K
150K
200K
250K
300K
# of accounts
Comment Rate
What’s that
0.09% High comments activity
@hannecarry__ receives comments from 0.09% of their audience. Similar accounts receive comments from 0.02% of their audience.
Comments Authenticity
What’s that
Average
Significant part of 4063 recent comments looks inauthentic.
Likes-Comment Ratio
What’s that
Good
@hannecarry__ receives 0.6 comments per 100 likes, similar accounts receive 1.7 comments per 100 likes.
Likes spread
What’s that
Too low
Spread in likes between posts is 23% similar accounts have 56%
12 most recent posts likes/comments
Comments
Likes
Value
Est. Price
What’s that
$11,000–$11,500
Post
$1,000–$2,500
Story
CPE
Estimated Cost per Engagement
$0.27 Could be improved
Compared to average market values
EMV
Earned Media Value
$7,000–$20,000 Good
Estimated cost to gain the same reach through paid social ad with similar audience. Based on est. post price you’ll get $1.05 value for each $1 you pay. Learn more
Brand Mentions
Non-ad vs advertising posts for 180 days
Advertising Performance
What’s that?
Post Frequency
What’s that?
Advertising Post Frequency
What’s that?
Brand Mentions
What’s that
Similar accounts
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Report results rely on statistics, might be used only for reference and can not be used for legal purposes. We don't claim that the reports result are absolutely accurate. By saying "advertising post" we do not state that all brand mentions of the blogger were paid by corresponding brands, posts might have been made as a gratitude or free promotion.